Tin tức

CRM part 2

Categories: CRM, News

CRM – PART 2. TYPES OF CRM


CRM is usually classified into three types:
• Operational CRM: sales automation, marketing automation, customer service automation. This type facilitates the customer contacts with the organization and subsequent processing and fulfilment of their requirements.
• Analytical CRM: capture, storage, organization, analysis, interpretation and use of data. This type enables the right customers to be targeted with appropriate offers and permits personalization and one-to one-marketing to be undertaken through superior customer knowledge.
• Collaborative CRM: collaborative services and infrastructure to make the interaction between a company and its multiple channels possible. This type enables customers to contact the enterprise through a range of different channels and undergo a common experience across these channels.
So how can Trueson help your CRM strategies?
Contact for FREE INITIAL CONSULTATION

0 0 vote
Article Rating
Subscribe
Notify of
guest
0 Comments
Inline Feedbacks
View all comments
CRM part 1
MyInsights
Menu
0
Would love your thoughts, please comment.x
()
x